Blog Archives

Latest Print Designs (March 2015)

3/26/2015

My latest posters, infographics, and event promo pieces.

Interior Photos | Pepperdine University Apartments

3/25/2015

Pepperdine University Housing & Residence Life needed photography of the inside of their various apartment options available to students. The images are intended for use on the HRL website for virtual tours as well as for print promotional materials. Here's what resulted:

Design Freebie | 12x18 Do Less Better Poster

3/24/2015

Do less, better.

Some advice we could all stand to listen to from time to time. Download the full-res 12" by 18" image below. Print. Post it somewhere you'll notice it. And then put it into practice.

And once you figure out how to put it into practice, shoot me an email and give me some tips.

DOWNLOAD THE FULL SIZE POSTER

Annual Report | Made in the Streets

3/23/2015

I love the work I do for Made in the Streets. The organization is changing the lives of children and teens living on the streets of Nairobi and I never get tired of telling their stories in fresh ways to reach more people with the news and hope the ministry offers.

In addition to their website updates and design, I help run MITS' social media accounts (mainly facebook & instagram), travel and speak at conferences on their behalf, and manage stateside relationships by hiring interns, supporting visiting groups, and helping plan their summer awareness tour, The Handmade Tour. I also design lots and lots of graphics. Here's the latest design piece, the MITS 2014-2015 Annual Report.

Click through the slideshow below or view it in PDF here.

Like this? Check out my design page for other promo pieces I have designed or click here to check out other projects I've completed for nonprofits!

New Website for Malibu Community Labor Exchange | Malibu, CA

3/19/2015

Since 1993, the Malibu Community Labor Exchange (MCLE) has been changing lives in Malibu, CA. The MCLE's website had grown stale and was difficult to update. They wanted a new site that had a strong color scheme, clear organization of pages, and had something to offer their 3 target audiences: potential workers, potential hirers, and people who just want to help.

The new site, with its sliding banners, clear call-to-action buttons on the home page, and simplified top navigation achieved all these goals.

Additionally, this website will serve as a useful tool for collecting feedback about MCLE services from clients once the job is done. Click over to www.malibucommunitylaborexchange.org to see for yourself or click through the images below.

Like this? I love building websites! Check out my Websites page for more samples of my work or shoot me an email and let's talk about what you're looking for!

CrossFit Malibu Photography | Mini Murph + Deadlifts

3/19/2015

Like these? I shoot lots of CrossFit and generally athletic types. Check out my sport photography page for more!

Fitness Photography | Stacy

3/19/2015

Stacy is a Pilates and spin instructor with a passion for constantly learning new skills and sports. For her foray into the world of fitness modeling, Stacy needed a set of images that showcased her many talents and ability to maintain form and composure in front of a camera.

We hit the gym, the spin bike, the stair, and the studio on campus at Pepperdine University for these shots.

With her willingness to try anything new and still look great while doing it, I'm banking on seeing Stacy on the cover of Women's Health in the near future!

Like these? I shoot lots of sport and fitness photography as well as portraits, such as head shots.

How to fill a thousand beds: an integrated marketing campaign for Pepperdine Housing & Residence Life

3/12/2015

Pepperdine University has a world-class zip code in Malibu, California. Its 3,500 undergraduate students attend classes on campus but not all of them live there. Living on campus is a choice, and there is not space for everyone. With many attractive options around town vying for the students' rent money, the Housing & Residence Life (HRL) department needed an integrated marketing campaign that made life in campus housing appealing to students.

With a recent social media challenge (#100happydayswithHRL) in the rear view mirror, I utilized the social media buzz and authentic Instagram photos captured by Pepperdine students to make them the story tellers of why life on campus is so great. All the graphics—from print to social media across all devices—matched the easily recognizable structure of a social media feed and contributed to one central message: YOU live on campus.

The campaign showed up on Instagram, facebook, digital signage around campus, posters, flyers, post cards, the Pepperdine website and in print through a Malibu-wide housing guide.

Like this? An integrated marketing campaign is just fancy lingo for creating a cohesive "family" of ads that match and play off each other across a variety of media (such as print, social media, web, digital, etc). An integrated campaign is smart because all the pieces act as a team, working toward your goal, rather than adding to the noise.

Check out more examples of design work I've done or social media posts & campaigns.

Are you ready to create an integrated marketing campaign to tackle a marketing challenge in your life? Shoot me an email and let's talk strategy!

Rain in Mexico

3/4/2015

I spent last weekend in Tijuana, Mexico with a light hearted crowd of college students and Malibu folks. We partnered with Amor Ministries on building a house for a family in need. The sky was unforgettable and the rain was impressive. Unsurprisingly, I spent the majority of my time playing with shutter speed and rainwater running off a roof into a puddle (scroll down).

More pictures/info about the house build trip here.