Must be lululemon at it again with another killer social mixer inside a store. High end fitness apparel retailer by day, yoga bar and lounge by night. If you can imagine a keg in the fitting rooms, a ping pong table in the bra section, a catered spread of delicious bites from Sharky's in the pants corner, 2 lovely bartenders pouring cocktails in front of the tank wall and what appeared to be a regulation-size beer pong table holding down center stage in front of cash... that's Gentlemen's Night lululemon style. They got the party started with yoga (dude yoga) out on the front walk and the party moved inside for the rest of the night. That is, until the Commons closed and the crowd dispersed... probably all to get a good night's sleep before hitting the gym the next morning at 6 am.
Take a look below!
The invitations (designed by yours truly) were printed out on 4x6 card stock and handed out in the weeks leading up to the event. (right)
I also designed a custom profile picture, facebook banner, and event graphic to leverage the store's popular facebook page to spread the word. (above)